Monetising personal digital data sparks interest in the Den 🐉 Dragons’ Den – BBC

What is the open secret within the advertising industry? Traduzir

Qual é o segredo aberto na indústria de publicidade?

It brainwashes people

It’s cheap online

They can earn money from the sales they helped create.

It’s built on exploiting our data

How much money does he expect to earn from each user? Traduzir

Quanto dinheiro ele espera ganhar de cada usuário?

20% of profits from products the advertised

80% of income after making payments to users

60,000 pounds

5 to 10 pounds per user per month

How many companies track you from your favorite website? Traduzir

Quantas empresas rastreiam você a partir do seu site favorito?

100,000

Only a few

Hundreds and hundreds

All companies that know what they are doing

How many users does their competition from the USA have? Traduzir

Quantos usuários a concorrência dos EUA tem?

6 million users

10,000 users

30,000 users

20,000 users

One of the investors said this is the best _______ he’s heard in 6 years. Traduzir

Um dos investidores disse que este é o melhor ______ que ele ouviu em 6 anos.

Concept for a company

Sounding voice

Hack

Pitch

What wouldn’t he rule out google doing in the future? Traduzir

O que ele não excluiria o Google de fazer no futuro?

Being a potential acquirer

Stop tracking people and stop selling data

Creating an even better and more popular idea

Going out of business

Why didn’t the last investor make an offer to him? Traduzir

Por que a última investidora não fez uma oferta para ele?

She doesn’t have the money

She didn’t believe she is the best investor to help him.

She didn’t like his idea

She invested in his competition

What does one investor include additionally in his bid? Traduzir

O que um investidor inclui adicionalmente em sua oferta?

5% ownership of his company

An additional 60,000 pounds

Rent free offices

6-8 people to work for him

What is Sam Jones counter offer to 2 of the investors that made an offer? Traduzir

Qual é a contra-oferta de Sam Jones a 2 dos investidores que fizeram uma oferta?

5% ownership for 60,000 pounds and not 10%

The 2 investors split the original offer

10% of the company for 120,000 pounds

To fund another company that he has as well

Sam says having 2 “dragons” on board of his company help to make sure of what? Traduzir

Sam diz que ter 2 “dragões” a bordo de sua empresa ajuda a ter certeza de quê?

His company becomes a household name

That he learns a lot from them

His company doesn’t go out of business

His company is a game